Est. 2026 — UAE & The Gulf

A mark of
distinction for the
region's leaders.

The Wasam recognizes the founders and executives building the Gulf's most consequential industries — one sector, one story, one honor at a time.

Our Mission

Recognition, done with rigor. Not a rotating ad slot — an editorial mark of distinction, earned one industry at a time.

Every leader we feature is reviewed against a standard, not a payment. The Wasam exists because the region's builders — in real estate, finance, law, and beyond — deserve a record of their work that outlasts a single news cycle. We publish that record, sector by sector, with the same discipline we'd want applied to our own.

The name carries the intent: wasam means an honor, a mark of merit — and that's the bar every feature is held to.

12
Industry Verticals, Year-Round
3
Tiers of Recognition
1
Annual Flagship — The Wasam 100
GCC
Regional Focus, Global Standard
The Calendar

The Twelve.

One vertical, one month, one spotlight — a rotating calendar covering the sectors defining the region's growth.

01
January

Real Estate Developers

The builders and project leads shaping the region's skylines.

02
February

F&B Founders

Restaurateurs and cloud kitchen operators redefining the region's table.

03
March

Healthcare & Wellness

Clinic founders and medical leaders raising the standard of care.

04
April

Retail & E-commerce

Founders building the Gulf's next generation of consumer brands.

05
May

Logistics & Trade

The operators keeping the region's supply chains moving.

06
June

Hospitality & Tourism

Leaders shaping how the world experiences the Gulf.

07
July

Fintech & Financial Services

Founders building the region's financial infrastructure.

08
August

Legal & Advisory

Managing partners and advisors counsel to the region's businesses.

09
September

Construction & Interiors

The firms turning ambition into built, finished space.

10
October

Education & EdTech

Founders reshaping how the region learns.

11
November

Women Entrepreneurs

Founders leading across every sector, recognized together.

12
December

Diaspora Business Leaders

The India-Gulf business leaders bridging two economies.

Recognition Tiers

How the honor is given.

Every issue features a limited number of leaders per vertical, across three tiers of recognition.

Featured

AED 1,800–2,500Bronze Tier
  • 400–600 word profile
  • Listed in the issue
  • One social feature card
  • "As Featured In" badge

Spotlighted

AED 4,000–5,500Silver Tier
  • 800–1,000 word profile
  • Cover-adjacent placement
  • Full social suite rollout
  • Professional headshot touch-up
  • Badge + digital issue copy
Limited to 1 / Issue

Cover Story

AED 8,000–12,000Gold Tier
  • Cover feature, 1,200+ words
  • Short video interview
  • Full press & social distribution
  • Printed copy, where applicable
  • 1-year "Cover Alumni" badge
  • Considered for The Wasam 100
The Process

From nomination to honor.

01

Nominate

Submit a leader — themselves or someone they admire — in under two minutes.

02

Review

Each nomination is reviewed against that month's editorial standard.

03

Feature

Selected leaders are profiled, published, and shared across our platforms.

04

Recognize

A lasting badge, archive listing, and eligibility for quarterly and annual honors.

Get in Touch

Nominate a leader,
or start a conversation.

Whether you're nominating someone for recognition, asking about this cycle's vertical, or exploring a partnership — reach us directly.

Submitting opens your email client, addressed to hello@thewasam.com with your details pre-filled.